"The relationship between fans and artists is less and less
like a business relationship in which artists and industry set the terms
and audiences either buy or don’t,
and more and more like a social relationship
in which bands and fans
have to negotiate terms together."
– Nancy Baym, Online Fandom
like a business relationship in which artists and industry set the terms
and audiences either buy or don’t,
and more and more like a social relationship
in which bands and fans
have to negotiate terms together."
– Nancy Baym, Online Fandom
Are you talking to your fans or having a conversation with them? How can you change the way you communicate with fans to build a relationship that is mutually beneficial?