Indie Music

Nettwerk Music Shifts Distribution To WMG’s ADA

Makes 3 Key Executive Appointments
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(UPDATE 2) Nettwerk Music Group is shifting its U.S. distribution from Sony to Warner Music Group's indie arm Alternative Distribution Alliance (ADA). The deal covers both digital and physical distribution and is a bit of a coup for WMG. That a cutting edge music group would continue to prefer the safe  harbor of another old guard major label owned distribution company also speaks volumes about how little has changed in some corners of the recorded music industry

Currently celebrating its 25th Anniversary, the Terry McBride lead company also announced some key additions and promotions. Dutch Cramblitt has been named VP of Sales and Liz Erman has been named Sr. Director of Marketing & Digital Strategy. Both join Nettwerk from Rhino Entertainment.  Additionally, Eric Fritschi, who joined Nettwerk in 2008 to head the marketing , has been promoted to General Manager of Nettwerk Music Group. Fritschi was the former VP of Marketing at Warner Bros. Records.

From the press release:
Ric Arboit, President, Nettwerk Records says, “Nettwerk has always been about releasing music that we love, and with that comes a strong focus on artist development. We wanted a U.S. distribution partner with not only a similar philosophy, but also one that distributes like-minded labels, and we found that with ADA. We are thrilled to announce this partnership.”

“Our goal at ADA is to partner with independent labels that have a strong culture and sense of mission, and to bring those labels an unmatched set of services that enable them to grow and manage their businesses more effectively,” said Mitchell Wolk, President of ADA. “For more than two decades Nettwerk has proven itself to be one of the premiere companies in the business and we are looking forward to this new opportunity to build and enhance their already impressive ability at finding and developing some of the industry’s most influential indie artists.”  

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  1. This would be a big deal if they had anything exciting on the Nettwerk Records roster. Matt and Kim, Alexi Murdoch and Old Crow Medicine Show seem like the only artists with any heat.

  2. Sony BMG ? You need to update your info its just Sony now and has been for about a year.

  3. Not sure how I feel about this – I used to really enjoy Terry McBride’s enthusiasm and futurist-driven presos/rants. Lately he’s been pretty quiet and his roster lackluster. Maybe he’s just too in to yoga to really care as much about the music biz?

  4. What about The Weepies.. on your list of music?? Your review is about as poor as your musical taste.

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