Billboard, Nielson & NARM Partner For New Streaming Airplay Chart & Updated Hot 100
Earlier today we reported that Billboard Magazine's Hot 100 chart was finally joining the digital revolution with the addition of music services like Spotify and Rdio to the radio airplay and digital song sales that currently define it. In addition, Billboard, Nielson and NARM are adding a new On-Demand Songs chart.
This new Billboard chart, created with NARM's digitalmusic.org's Subscription Music Work Group and Nielsen BDS, measures on-demand play request and plays from listener controlled radio channels on MOG, Muve Music, Rdio, Rhapsody, Slacker and Spotify. Data from Zune and Sony Music Unlimited is expected to be added in the coming weeks.
The first-ever No. 1 atop On-Demand Songs belongs to fun. and its anthemic hit "We Are Young," featuring Janelle Monae, with a total of 1.1 million streams, according to Nielsen BDS. The track also tops the re-formatted Billboard Hot 100 for a second consecutive week.
The plays tracked for the On-Demand Songs chart include streams and tethered downloads by both paying and free/trial tier users. Through the first 70 days of 2012, Nielsen BDS has captured more than 4.5. billion audio streams.
The new Hot 100 chart formula, in addition to tracking terrestrial radio and track sales, will now also include the streaming data that makes up the On-Demand Songs chart, as well as non-demand radio streams from Rhapsody and Slacker. It will also measure plays on video request service Akoo and audio on-demand streams from MySpace and Guvera. Yahoo! radio streams and Yahoo! on-demand video plays, which were already part of the Hot 100 formula, will continue to contribute.