As they jockey for position in the crowded music streaming sector, Spotify, Rdio, Sony, Rhapsody and others are innovating to find any competitive advantage. This morning Rhapsody launched their strategy that follows a path already tread by Spotify - apps. Unlike Spotify, however, Rhapsody first app SongMatch, is fully mobile.
SongMatch will launch on other Smartphone platforms soon, according to Rhapsody. The company is working other free music apps that are complementary to Rhapsody’s on-demand music service.