Spotify is planning to expand its music streaming service to many other countries in Asia and globally in the next 12 to 18 months, according to a top Spotify international executive. Currently Deezer is ahead globally with 182 countries worldwide and plans to add the U.S. and others this year. Spotify is only available in 57 countries. But that may be about to change.
“We want to be everywhere," Sunita Kaur, director of Asia at Spotify, tells TNW. And Spotify's recent moves into mobile are key to finding success in emerging markets. About half of the world’s mobile connections are now in Asia Pacific - 1.6 billion subscribers, according to the GSM Association.