The Power Of A Tweet: Taylor Swift Lifts Louisa Wendorff From Unknown To No. 1

Louisa Wendorff's EP Arrow has soared to No. 1 on Billboard's Heartseekers Albums chart, a first for the singer/songwriter who recently caught the eye of one Taylor Swift and her 50+ million followers. Following Wendorff's uploading of a mashup of Swift's "Blank Space" and "Style," performed with Devin Dawson, Swift tweeted the video with one word only: OBSESSED. 17,000 retweets later, the Twittersphere is following suit.

The passion project was conceptualized over Thanksgiving Break.“It came together naturally and easily,” Wendorff said. “Devin’s an awesome friend. He’s a musical genius with writing, singing and everything. I love working with him, and had pulled him in on a previous video we did.”

The video has been viewed over 9 million times and the boost from Taylor Swift has elevated Wendorff's latest single to the number 2 singer/songwriter slot on iTunes. All of the project's participants have tipped their hat to Belmont's creative and collaborative culture as a source of inspiration and motivation to work together.