More Than 50% Americans Listen To Online Radio Weekly
“We’ve been tracking this behavior since 2000, and it has truly been remarkable to see this march upward from 2% to half of all Americans,” noted EdisonResearch VP of Strategy, Tom Webster. “The trend here also correlates extremely well with the rise in smartphone ownership. With online radio accessible in the pockets of a majority of Americans, consumption of this medium has rapidly become a habit for millions.”
This post was written while listening to my favorite online hand-curated broadcaster Radio Paradise.