Owing to the complex and hectic nature of the music business, virtual assistants are a perfect fit for the music industry, whether you're an artist, producer, or manager, virtual assistants can do wonders when it comes to assisting with anything from touring logistics to PR management.
Guest post by Emma Miller
Virtual assistants don’t get enough credit in the business world, especially in the music industry. Because of the hectic nature of the work - the traveling, the meetings, the recording, social media, and PR management - it can become very difficult to organize every detail and keep the music-making machine running smoothly and efficiently.
So, whether you’re a producer, a manager, or a solo artist, a virtual assistant would prove to be invaluable to your work. Still not convinced? Don’t worry, you will be.
Leave the bills with the assistant
First of all, with all of the various intricacies of the music business that fall on your shoulders day in and day out, keeping track of which bill you’ve paid and how many just came in should be the least of your worries. A virtual assistant takes the burden of payment and billing off your shoulders so that you can focus on the job at hand.
Don’t worry about accommodation
If you’re on tour, you can’t be thinking about where you’re going to stay each night. So, whether you’re changing two or three locations around the country trying to catch the perfect sound, or you’re touring the region, a virtual assistant can choose the accommodation for you and have you stay at the best hotels for the lowest possible price.
Did you remember the thing?
Seriously, did you remember you have that talk show, interview or morning radio appearance? If you did, congratulations, you’re bound to miss one someday. The fact of the matter is that you can’t keep track of everything yourself indefinitely, and even though we live in a digital age where you have an app for everything, at some point something is going to fall through the cracks.
That’s why outsourcing some tasks to a virtual receptionist is the best possible solution to avoid fiascos, missing deadlines and appearances by running a tightly-managed schedule and keeping you on track.
Skip the intern
You could always try to hire an intern, or a lackey for that matter, to manage and organize your business more effectively. And it’s most likely going to end up with you spending valuable time on teaching an untrained kid how to do their work.
And as you know all too well, time is money, and money is not to be wasted. With a virtual assistant, money will most certainly not be wasted, rather it’ll be well invested in a person who needs no additional training and knows the work. You will end up gaining much more than you’re spending.
Finding the best deals
With the rise of digital technology, thousands upon thousands of online businesses have emerged, ready to offer you their services and have you pay for them substantially. But, how much will you pay? How much is too much and how little is just right? With all of the hosting, distribution, e-commerce and team management services on the internet, it’s almost impossible to decipher which ones will provide the best ROI.
Leave it to the assistant to find the best possible deals, and create an effective, well-rounded system that will push you towards reaching your goals faster.
Managing external communication
Sadly, the music business entails a great deal of tasks that have nothing to do with the actual music making process. You have to create a brand, a voice and a certain image for the public, and then manage it through social media, websites, press releases, and interviews.
Can you imagine doing all of these yourself and still having the time to compose or produce music records and go on tours? Not likely. You can leave all of this in the trusting hands of your assistant and focus on doing what you love.
These are just some of the ways a virtual assistant can help you manage your music business. If you previously believed you can do everything on your own, well, how do you feel now?
Emma Miller is a Sydney based writer with a degree in marketing. Her interests are digital marketing, social media, start-ups, and the latest trends. She is also a contributor at Bizzmark blog.