10 Women Sound Engineers Changing The Game
THU. BRIEF: Spotify Readies IPO • U2's Edge Invests In Coras • Spotify UMG Deal Secrecy Criticized • More

Snapchat's User Base Is Getting Much Older

SNAPCHAT[UPDATED] Once used almost exclusively by teens, Snapchat's audience is now getting much older. According to an analysis by ComScore charted by Statista, people aged 35 and older accounted for nearly 46% of Snapchat’s adult user base in the US at the end of last year,  up from 24% the year before. 

image from static2.businessinsider.com