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Music Business

Amazon Planning Free Ad-Supported Music Streamer To Take On Spotify, Pandora

UPDATED: Amazon is in talks with the major labels to launch an ad-supported music streaming service in direct competition to Spotify and Pandora according to a new report. The free. Continue reading [https://www.hypebot.com/hypebot/2019/04/amazon-to-launch-free-ad-supported-music-streamer-report.htm

,   and  Bruce Houghton
image from upload.wikimedia.orgUPDATED: Amazon is in talks with the major labels to launch an ad-supported music streaming service in direct competition to Spotify and Pandora according to a new report. The free music service could launch as early as next week.Currently, Spotify is the only major music service to have a full ad-supported offering. Pandora also has a free non-interactive music service. Amazon will market the free music service through Echo and other Alexa voice controlled devices, sources tell Billboard, and have a limited catalog. Amazon currently offers a music service with a limited catalog included in its $119 per year Prime offering. Amazon Music Unlimited subscriptions provide a full catalog for $9.99 a month, discounted to $7.99 for Prime members and $3.99 a month those who only listen on an Echo device.AnalysisAmazon Music is on track to hit 35 million monthly users this year, across its various tiers. making Amazon Music a major competitor. By expanding the Amazon Music offering to ad-supported, the major labels likely hope to blunt Spotify's increasingly influential and combative position as the market leader.

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