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American Music Awards Ratings Hit All Time Low

Nielsen ratings for the American Music Awards broadcast on Tuesday night slipped to an all-time low. The three-hour show drew a 1.8 rating in adults 18-49, with 6.5 million viewers. Continue reading [https://www.hypebot.com/hypebot/2018/10/american-music-awards-ratings-hit-all-time-low.html]

,   and  Bruce Houghton
American Music AwardsNielsen ratings for the American Music Awards broadcast on Tuesday night slipped to an all-time low. The three-hour show drew a 1.8 rating in adults 18-49, with 6.5 million viewers tuning in on ABC. NBC's The Voice, pulled more than 9 million viewers and CBS crime drama NCIS scored more than 12 million viewers. According to Variety, the AMAs viewership was down by 25% in its key demographic, and down by 29% in total viewers from last year’s broadcast.The declines came in spite of a shift in the show’s time slot, which saw the AMAs move from the highly competitive Sunday night to Tuesday for the first time in more than a decade.The AMAs are not alone. Numerous award shows have seen declining ratings in recent years. Just a month ago, the Emmys also hit an all-time low, while the Grammy Awards broadcast in January also suffered reached a nadir with its audience when ratings slide by more than 24% from the previous year.– CelebrityAccess

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