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Apple has been in talks with Taylor Swift, Florence and the Machine and dozen other major groups about providing exclusive tracks for a planned June launch of the company's first ever streaming music service, according to a new Bloomberg report.
Despite rumors of a $7.99 monthly price, Apple's new music service will reportedly be priced at $9.99 per month with a $14.99 family tier.
Enough To Win?So far, the rumor mill is revealing no real game changers. So while, Apple has huge advantages in customer base, an integrated ecosystem and brand equity; Spotify, Deezer and several others still have first mover advantage, and the place that most millennials go for music is free.
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