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Book Smart vs. Street Smarts: Why you need both in the music business

It is very important to get an education, but it is equally important to learn from experience. You can learn a lot from books and courses, but an evening spent at a band’s merch table can be as instructive as a full semester of learning…

,   and  Bruce Houghton
Stack of books with a person sitting on top, reading a magazine, casual jeans, and barefoot, representing reading, learning,
Young person sitting on a tall stack of books reading a magazine, symbolizing education, knowledge, and digital media engagement.

It is very important to get an education, but it is equally important to learn from experience.  You can learn a lot from books and courses, but an evening spent at a band’s merch table can be as instructive as a full semester of learning.

Michael Brandvold and Jay Gilbert dig into the topic on a new Music Biz Weekly podcast edition.

MichaelBrandvoldMarketing · 595 Why You Need Both Book Smarts and Street Smarts in the Music Business

FIND MORE FROM MUSIC BIZ WEEKLY & OTHER GREAT MUSIC BUSINESS AND INDIE MUSICIAN PODCAST EPISODES HERE

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