Diddy Invests In Pleek Photo Messaging App

Social messaging apps of all varieties – text, photo, video and even music – are the current darlings of venture capitalists. If the app is a hit, it can grab. Continue reading [https://www.hypebot.com/hypebot/2015/03/diddy-invests-in-pleek-photo-messaging-app.html]

Social messaging apps of all varieties – text, photo, video and even music – are the current darlings of venture capitalists. If the app is a hit, it can grab huge numbers of users quickly at minimal cost. Once you've attracted users, anything is possible. Just ask Google… and as of today Diddy.

"React with your camera"

Pleek, a picture messaging app that allows users to communicate via images has attracted $600,000 in funding led by Paris-based Partech Ventures. Also participating in the round is rapper and entrepreneur Sean Combs aka Diddy, sources tell TechCrunch.

Funded in 2014, Pleek allows users to communicate (react) using photos and and 8 second videos which can be annotated with text or stickers. It is available on Android and iOS. Co-Founder Cyril Paglino calls Pleek a “picture messaging with a twist."