READ PART 1 OF OUR EXCLUSIVE INTERVIEW WITH SETH GODIN ON THE MUSIC INDUSTRY, TRIBES AND THE NEED FOR PEOPLE TO LEAD THEM HERE.
<<<All this week, alongside our regular features, we’ll be looking at Seth Godin‘s new book Tribes: We Need You to Lead Us
. Godin is an outspoken marketing guru and prolific author
whose passion for music is almost as great as his passion for marketing
in our post-tv, post-advertising, internet connected, socially
networked age.
We’ll look at the need for music Tribes (aka
passionate, active supporters) and how to lead them. You’ll have a chance to share your Tribe building
techniques and stories with prizes for the best ones. In case you haven’t had a chance to buy and read the book, here are are two free of near free audio versions and a free bonus ebook:
Audible is ofering the audio book as a free promotion. You need to register.- Godin’s reading of Tribes is also available on iTunes as a 3 hour audio book for less than a dollar.
- Members of an invitation only Tribes social network have created a Current Tribes Casebook available as a free ebook. (pdf)
- Seth’s popular blog is also a fabulous ongoing resource.
