Radio & Satellite

NPR May Add Digital Music Store

Npr_4NPR appears to be following the BBC’s lead with an aggressive "Blueprint For Growth" which is loaded with digital initiatives including a probable digital music store.  The branded store would share profits with local affiliates and showcase a variety of new and world music.

With NPR fast becoming a major point of music discovery for adults this could be welcome news for music marketers. Read the 12 page PDF here.

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