Deezer Acquires Stitcher Adding 35K Talk Shows and Podcasts To Music Platform
Global music streaming service Deezer is acquiring Stitcher, a talk radio and podcast platform. The combined assets will help Deezer differentiate itself in the increasingly crowded streaming sector by offering consumers one-stop access to 35 million music tracks alongside 35,000 radio shows and podcasts. Deezer says it will continue to support Stitcher's mobile app, where it is the top rated podcast app on Android and the second most popular app on iOS behind iTunes.
Stitcher currently carries eight out of the top ten terrestrial radio shows and features content from over 12,000 content providers, including NPR, BBC, Fox News, Wall Street Journal, This American Life, Marc Maron, CBS Radio News and others which will now also be available within Deeezer.
"Almost every music listener listens to some form of talk radio, whether it is news, entertainment or sports," said Daniel Marhely, Founder of Deezer. "We see the ability to deliver better talk streaming solutions in the same way that we are doing in music to super serve the needs of our global audience of 16 million users and growing. The acquisition of Stitcher helps us realize this opportunity."
Major Automative Expansion
The deal also means Deezer is also expanding its automotive partners since Stitcher is already enabled in more than 50 models including BMW, Ford, General Motors, Jaguar and Mazda vehicles. Sticerh was also an Apple CarPlay and Android Auto launch partner.