Music Business

CD Baby Reduces Shipping On CD Orders To 1¢

image from allwoodandstones.comWe love it when companies try things that help independent artists make more money, and CD Baby is doing just that with a promotion designed to sell more CDs during the upcoming holiday gift giving season. For a limited time, standard domestic and international shipping for CD sales through will be just 1¢; and it will not affect how much artists make from CD sales or the pricing they have set.

Starting December 1, 2014 (Cyber Monday) and running for 3 days, CD Baby will take the hit on shipping costs to encourage fans to buy more music. It doesn’t matter if they order 1 CD or 100, standard shipping – domestic and international will be $0.01 total. 

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To prepare for the sale, CD Baby is suggesting that artists: 

1. Restock quickly. We keep a close eye on your albums here. If we’re running low, we’ll email you right away and ask for more. Need to get some CDs made? No problem. There’s still time, but you better hurry. We have packagesstarting at just 5 CDs.

2. Review your CD pricing. This is a great time to reduce your sale price, give your fans a DOUBLE discount, and sell more. Want to go further? Add or increase a wholesale discount and capture more sales this season through our distribution network, including Alliance Entertainment, Amazon, and many more resellers.

3. Update your album notes and style description. It’s time to make your release as enticing as possible! Head into your member dashboard and click “edit” to adjust or completely revise these sections for each title.

4. Still using 30-second clips? Consider full streaming. Streaming full versions of your songs will give potential buyers a much better idea of what your album sounds like. You can make those adjustments from the album/song edit menu in your account. Log in HERE.

5. Maybe most important: Email your fans on (or a few days before) December 1 and let them know! Send an email letting your friends and fans know about this special offer and how they can take advantage. Also ask them to share this deal with their friends.

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