The Challenges And Opportunities Facing Georgia’s Music Industry
Georgia Music Partners (GMP) recently published a white paper analyzing the current state of Georgia's music industry. The publication reveals competitive challenges and opportunity for growth within the music business statewide.
According to an economic impact study commissioned by GMP and conducted by B. William Riall, Ph.D. in 2011, Georgia's music industry made an impact of $3.7 billion, generating over $300 million in tax revenue for state and local government. The white papers outline areas within Georgia's music industry in need of improvement and highlights the state's best opportunities to increase growth and further boost economic impact.
Mala Sharma, co-president of GMP said “GMP is seeking to develop and promote programs that start at the education stage and continue through the life cycle of a music person or company’s career. Our goal is to create and market brand awareness for Georgia music, promote growth in Georgia’s music economy and advocate for improved partnership between education and current industry needs.”
“What marvelous opportunities are before us to strengthen and grow Georgia’s music industry,” said Michele Rhea Caplinger, Senior Executive Director, The Recording Academy Atlanta Chapter and Vice President of GMP. “The collective enthusiasm within our creative community is contagious and unstoppable. Georgia’s great diversity is a perfect complement for growing our fertile creative landscape. It’s time to link arms, brain trust and resources. If we can create meaningful market brand awareness for Georgia music, as well facilitate improved partnerships between education and the music industry, we are certain to realize greater success for a healthier music economy in Georgia.”