Ahead of the launch of its on-demand streaming music platform, Pandora has unveiled a new web platform and features designed to please both users and advertisers.
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Pandora released an overhauled web platform today that includes an enhanced user interface and intuitive features, while supporting a new ad structure and features including skips, replays and tour dates.
The updates include:Now Playing ViewA fixed player bar has been added to the bottom of the screen. Album art is featured, as well as lyrics, tour dates, bios and more.Improved NavigationEasier navigation between past, present, and future listening. It includes what’s currently playing, station creation and organization and the history of favorite tracks.Replays and More SkipsPandora Plus listeners can replay a playlist or a single track. Free, ad-supported Pandora listeners can access these features by watching a video ad.Tour DatesTour dates for all of favorite acts have been added to Now Playing and the artist pages. The dates are drawn from Pandora owned Ticketfly as well as Songkick.
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