Kato On The Track is using Instagram Reels/Remix to crowdsource his new album [and you can be part of it!]

Viral hitmaker Kato On The Track is searching for musicians, rappers and other creators to be part of a collaborative album using Instagram Reels/Remix.

Instagram Reels is Instagram and Facebook’s answer to hugely popular short video app TikTok. Remix allows users to record a video in response to an existing Reel – similar to TikTok’s Duet feature.

Kato On The Track is a creator, producer, and artist advocate who has worked with artists like Jack Harlow, Tyga, Tory Lanez and Snoop Dogg.

Selected creators will be featured on his new album alongside established artists and influencers including Paul Wall, E-40, Dizzy Wright, Jarren Benton, Flawless, Snow Tha Product, Alec Chambers and KTLYN Raps on his “Overnight Success Story” album to be released later this year.

In 2020 Kato released a TikTok duet that went viral with Reyanna Maria whose “So Pretty” has over 12 million streams across DSPs and is currently in the Top 5 Most Viral Sounds in the world. This combined with his earlier collaboration with Jasmine Jones of Hamilton fame on the #RiseUpChallenge (currently at 3 Billion views) has made Kato a sought-after viral producer.

“The last year for me has seen so many changes – my music, collaborators, my team, TikTok, and obviously the Pandemic which has affected us all,” said Kato On The Track. “Combined, all of those things make for a great story, so that’s why I felt like I needed to make another solo album after 6 years since my last one.”

Follow Kato On The Track on Instagram to get contribute to the new album.

photo credit: Mary Caroline Russell

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