D.I.Y.

5 must-dos for independently releasing music

When it comes to dropping new music, having a well thought out release strategy is critical in ensuring that it it actually makes a splash with listeners.

Guest post from A2IM

For self-releasing musicians unsure of where to start, but sure they want to put in the work to reach their audience. These 5 guiding must-dos will help you get started to give your music the best chance of succeeding!

Created as a part of the A2IM:Artist program. For more videos to help self-releasing artists and up and coming indie labels succeed, go to: https://www.youtube.com/playlist?list…
Written and hosted by Xin-rui Lee (@fwog_raw IG/Tiktok)
Edited by Ben Golden

Sign-up for A2IM:Artist now!

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TIMESTAMPS
0:28 – 1. Make a Timeline (with outline)

1:36 – 2. Craft Your Visual Brand
WATCH: Breaking down artists online profiles

2:36 – 3. Learn How to Pitch Yourself
WATCH: Digital marketing fundamentals

3:55 – 4. Pick a Distributor
WATCH: “Distribution Derby” with CD Baby, Distrokid, Indie Advance, Vydia and more

4:27 – 5. Do The Best Practices Research!
(follow @a2im.org on tiktok for incoming short form “best practices” guides)

5:22 – To access our “New Music Release Checklist” which walks you through different stages from optimizing your Spotify profile to reaching more press, watch

Subscribe to the A2IM Channel to hear from music industry experts on the most pressing topics in music today

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FOLLOW A2IM
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For membership inquiries
email membership@a2im.org

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ABOUT A2IM
A2IM is a 501(c)(6) not-for-profit trade organization headquartered in New York City that exists to support and strengthen the independent recorded music sector. Membership currently includes a broad coalition of nearly 700 Independently-owned American music labels. A2IM represents these independently owned small and medium-sized enterprises’ (SMEs) interests in the marketplace, in the media, on Capitol Hill, and as part of the global music community. In doing so, it supports a key segment of America’s creative class that represents America’s diverse musical cultural heritage. Billboard Magazine identified the Independent music label sector as 37.32 percent of the music industry’s U.S. recorded music sales market in 2016 based on copyright ownership, making Independent labels collectively the largest music industry sector.

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