Music Marketing

How to get started with YouTube Shorts: A 6-minute video guide

YouTube Short doesn’t get as much attention as TikTok, but the platform has a distinct advantage over its buzzier competitor: its connection with YouTube, the videos added, and fans already following there. Here is YouTube’s official 6-minute guide to getting started with YouTube Shorts.

“YouTube Shorts give you a new way to watch, discover and create short content using nothing but your phone.”

This video walks you through what Shorts are, why you should use them, how to create a Short, and some best practices for using them.

For more info on getting started with Shorts, check out the Help Center article here.

The Video

  • Intro to YouTube Shorts
  • 0:19 What are Shorts?
  • 1:53 Why should you use Shorts?
  • 2:26 How to create a Short
  • 4:49 Best Practices for using Shorts

Bruce Houghton is the Founder and Editor of Hypebot and MusicThinkTank, a Senior Advisor at Bandsintown, President of the Skyline Artists Agency, and a professor for the Berklee College Of Music.

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