Conventions & Awards

The Grammys add new categories perfect for indies, elevate others

The Recording Academy has added three new GRAMMY Awards categories, including several that should be competitive for independent artists and labels.

The new Grammy categories include two genres that major labels have seldom explored, Best African Music Performance and Best Alternative Jazz Album, along with Best Pop Dance Recording, a genre that TikTok has helped make increasingly open to independent artists.

Also, the existing categories of Producer Of The Year, Non-Classical and Songwriter Of The Year, Non-Classical will be moved to the General Field, allowing all GRAMMY voters to choose the winners.

“These changes reflect our commitment to actively listen and respond to the feedback from our music community, accurately represent a diverse range of relevant musical genres, and stay aligned with the ever-evolving musical landscape,” said Harvey Mason Jr., CEO of the Recording Academy. “By introducing these three new Categories, we are able to acknowledge and appreciate a broader array of artists – and relocating the Producer Of the Year and Songwriter Of The Year Categories to the General Field ensures that all our voters can participate in recognizing excellence in these fields.”

More on the three new GRAMMY Award Categories

Best African Music Performance

A track and singles Category that recognizes recordings that utilize unique local expressions from across the African continent. Highlighting regional melodic, harmonic and rhythmic musical traditions, the Category includes but is not limited to the Afrobeat, Afro-fusion, Afro Pop, Afrobeats, Alte, Amapiano, Bongo Flava, Genge, Kizomba, Chimurenga, High Life, Fuji, Kwassa, Ndombolo, Mapouka, Ghanaian Drill, Afro-House, South African Hip-Hop, and Ethio Jazz genres.

Best Pop Dance Recording

Recognizes tracks and singles that feature up-tempo, danceable music that follows a pop arrangement. Eligible Pop Dance recordings also feature strong rhythmic beats and significant electronic-based instruments with an emphasis on the vocal performance, melody and hooks. Dance remixes are eligible in the Best Remixed Recording Category only and may not be entered in Best Pop Dance Recording.

Best Alternative Jazz Album

This Category recognizes artistic excellence in Alternative Jazz albums by individuals, duos and groups/ensembles, with or without vocals. Alternative Jazz may be defined as a genre-blending, envelope-pushing hybrid that mixes jazz (improvisation, interaction, harmony, rhythm, arrangements, composition, and style) with other genres, including R&B, Hip-Hop, Classical, Contemporary Improvisation, Experimental, Pop, Rap, Electronic/Dance music, and/or Spoken Word. It may also include the contemporary production techniques/instrumentation associated with other genres.

Bruce Houghton is the Founder and Editor of Hypebot, a Senior Advisor at Bandsintown, President of the Skyline Artists Agency, and a Berklee College Of Music professor.

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