Arrival & ATC form ROAM, world’s largest independent live agency
Two leading independent music booking agencies, North America based Arrival Artists and UK based ATC Live, have united to form global agency ROAM.
Arrival and ATC form ROAM
ATC ranked as the third largest global agency based on the number of listed bookings, according to VIP-Booking and Celebrity Access. Arrival ranked 20th. With the merger, ROAM becomes the world’s largest independent live booking agency booking well over 10,000 dates annually.
The combined companies represent 800+ artists and have 80 staff with offices in London, New York, LA, Chicago, Paris, and Glasgow.
ROAM’s roster includes Amyl & The Sniffers, Andrew Bird, BADBADNOTGOOD, Big Thief, Black Pumas, Car Seat Headrest, Cory Wong, Faye Webster, Fontaines D.C., Good Neighbours, Goose, Glen Hansard, Jungle, Khruangbin, Japanese Breakfast, Mac DeMarco, Metronomy, Mk.gee, Mt. Joy, Nick Cave & The Bad Seeds, PJ Harvey, Royel Otis, Sufjan Stevens, The Lumineers, and more.
With territory-focused teams specializing in tour and digital marketing, brand partnerships, philanthropic activations, as well as college, festival and private event booking, ROAM is designed to offer both local insight and global connectivity.
Partnership History & Goals
Arrival and ATC began working together in 2020, growing from an A&R initiative into a transatlantic network to serve their respective rosters.
“unlocking opportunities in every corner of the touring world”
“Our work with ATC Live has been rooted in a commitment to developing careers with care,” says Arrival co-founder Erik Selz, now a Partner/Agent at ROAM. “Over time, that partnership evolved into a vision for something far greater. ROAM blends a personal, hands-on approach with the strength of deep, far-reaching industry relationships, unlocking opportunities in every corner of the touring world.”
“We’ve proven our ability to take artists from clubs to festival headlines and arena touring, and to add value to established artists of all levels through diligent and strategic work,” says ATC founder Alex Bruford, now a Partner/Agent at ROAM. “The creation of ROAM significantly enhances the choices artists have for worldwide representation.”
ROAM’s leadership team includes Arrival co-founders Ali Hedrick, Erik Selz, John Bongiorno, Karl Morse, Ethan Berlin, and Matt Yasecko, alongside ATC Live founder Alex Bruford, and partners Clemence Renaut, Colin Keenan, Ed Thompson, Olivia-jane Ransley, Sarah Joy, Skully Sullivan Kaplan, and Will Church.
“We’ve built companies and cultures we’re proud of, and ROAM takes that to the next level,” says Olivia-jane Ransley, Partner/Director of Operations. “We’ve created an environment where agents can confidently prioritize long-term career success for their artists, supported by the infrastructure and expert departments to break into new markets, expand audiences, and sharpen ticketing strategies.”
“Artists don’t stand still, and neither do we.” Matt Yasecko, Partner/COO, says, “ROAM is about adapting, exploring new opportunities, and creating lasting cultural impact – on our own terms and alongside the artists who inspire us.”
Bruce Houghton is Founder & Editor of Hypebot, Senior Advisor at Bandsintown, a Berklee College Of Music professor and founder of Skyline Artists.
