How I’m Promoting My Spotify Playlist Using Instagram Stories Ads

Here Brian Hazard of the synthwave project Color Theory recounts his recent success boosting traffic on his Spotify Playlist through some good old-fashioned advertising – in this case through Instagram. Continue reading

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Amazon Music For Artists: 5 Social Media Best Practices

Amazon Music for Artists is regularly rolling out new features to help up and coming artists increase their reach. Here we look at five ways to engage with Amazon Music. Continue reading

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The Finances Behind A Physical Distribution Deal

Despite streaming’s popularity, physical distribution remains a major part of development for artists and labels. Here we look at some of the financial details surrounding a physical distribution deal that. Continue reading

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Artist As An Entrepreneur: 5 Things You Need to Know NOW

Like it or not, musicians are running a business. Fortunately for them, the world of entrepreneurship has a wealth of knowledge to offer the wayward indie artist. Here we look. Continue reading

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Why Acoustic Versions Of Electronic Songs Matter

In this piece, Caleb J. Murphy breaks down why artist’s acoustic covers of their typically electronic songs are so enjoyable, and why it makes good business sense for artists to. Continue reading

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Maximizing Revenue From Streaming Live Shows

As more musicians continue to transition from live shows to live streams, an increasing number of artists are finding ways to generate income from these performances, often via channels that. Continue reading

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Indie Pop Duo 2 Story Cabin Instagram Campaign [Case Study]

In this piece, we go behind the scenes and follow the Brooklyn-based indie pop duo 2 Story Cabin through their promotional Instagram campaign, as conducted by Cyber PR. Guest post. Continue reading

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Artist Guide To Growing Your Followers On TikTok

TikTok has blown up the world over, and at 800 million active users and quickly counting, there are a multitude of potential fans out there. Here we look at some. Continue reading

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#ClubQuarantine, Spotify, Lil Nas X, Dolly Parton, Swizz Beats Win 2020 Webby Awards

The Webby Awards have announced their 2020 winners with Jimmy Fallon, Greta Thunberg, Malala Yousafzai, Tom Hanks, Cardi B, LeBron James ,Lil Nas X, Dolly Parton and Celine Dion all among this. Continue reading

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The Culture of Celebrating Digitally: Shaq Diesel and Other Key Learnings From The NFL Draft

How do you market when the world is turned upside down? If old solutions no longer fit the new paradigm, it’s time to find inspiration and answers in unusual places. Continue reading

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