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How to Promote Live Shows and Tours

Unlock the secrets to successful tour promotion with effective strategies that combine digital tools and traditional methods.

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All Eyes, No Ears: New MIDiA Data Shows Why Virality Is Not Building Fandom

Are listeners overwhelmed — instead of excited — about discovering new music via social media posts? A new report could provide answers.

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Why Fans Crave Intimate Live Shows

In a world oversaturated with large-scale productions, intimate concerts are creating meaningful connections and unforgettable moments. Nate Auerbach of Versus Creative and the OFFAIR intimate concert series shares his success with stripped-down intimate live shows and why they strike a deeper chord with fans and artists alike. 

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How KPop Demon Hunters nailed the Formula for Fandom

KPop Demon Hunters became Netflix’s most-watched film by representing authentic fandom and K-pop culture. Its blend of real fan insight and universal themes turned a niche into a global hit. Learn how KPop Demon Hunters nailed the formula for fandom

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Crowdfunding for Independent Musicians: All You Need To Know

With all the buzz about superfan monetization, alternative funding and royalty advances, it’s easy to lose site of the importance and potential of crowdfunding for independent musicians. This guide share all you need to know.

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4 Ways Artists Can Use YouTube Analytics to Grow Their Reach

YouTube’s guide for using analytics to help creators grow their channels offers artists some interesting tips and insights. Let’s take a look!

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How Artists Can Shape Their Brand in 2025

In this era of music marketing, it’s crucial for artists to take an active role in shaping their brand look and narrative. Here’s a handy guide to artist branding to help you get started!

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Spotify adds DMS, Michael Brandvold & Jay Gilbert Aren’t Happy

“Awesome, another DM platform for us to get spammed.” That was the reaction of Michael Brandvold and Jay Gilbert on the news Spotify has launched DMS for all users.

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How to get Music Press to cover your Next Release or Live Show

Trying to get your music or next live show featured but not hearing back? This guide breaks down how to get music press and pitch journalists in ways that actually get noticed.

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CDs, Vinyl Records, Cassettes Safe From New US Import Tariffs

Physical media goods like CDs, vinyl, and cassettes are safely exempt from new US import tariffs.

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Bandcamp Clubs

Bandcamp launches curator led subscribe-to-own Bandcamp Clubs

Bandcamp has launched Bandcamp Clubs, curator led subscribe-to-own music discovery communities. Each themed Bandcamp Club will explore new artists through monthly record selections, artist interviews, and listening parties.

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