Instagram Launches TikTok Clone ‘Reels’ And It’s Already A Winner

Instagram has launched Reels – a new feature that enables the creation and discovery of short videos. In many aspects, Reels is just a clone of TikTok, but with a. Continue reading

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Q&A: Understanding Facebook Ad Targeting With Kayla & Matt

Facebook ad targeting can be a thorny area for artists, and with money on the line, it’s important to get it right. In this Q&A, we look at some key. Continue reading

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Microsoft On Track To Save TikTok

Microsoft has confirmed that it is in serious negotiations to acquire short-form video social media service TikTok from Chinese technology company ByteDance. Microsoft may invite other American investors to participate. Continue reading

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How YouTube Sessions Grow Careers: COLORS, DSCVR, NPR & More

YouTube sessions along with outfits like COLORS x STUDIOS, Vevo DSCVR, and NPR Tiny Desk can have a significant impact on the growth of an artist’s social media following, as. Continue reading

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Facebook Takes On YouTube, Adds Music Videos

UPDATED: Facebook has added music videos including exclusive content starting this weekend, the company announced. All of the major music groups are on board for the launch including Sony Music. Continue reading

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5 Songwriters To Keep You Motivated, Creative

Even the most talented and inspired of musicians will inevitably have days where writers block sets and in creating music feels like an unbearable chore. Fortunately, there are a number. Continue reading

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TikTok Launches $200M Creators Fund, Major US Publishing Deals

TikTok has announced a $200 million Creators Fund, that will be distributed to U.S. creators. The announcement came alongside word that the wildly popular social short video platform had completed. Continue reading

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TikTok Signs Multi-Year Deal With Music Publishers

TikTok’s transition to legitimate music service took a major step forward with today’s announcement of a multi-year deal with The National Music Publishers’ Association (NMPA). This retroactive deal gives NMPA. Continue reading

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6 Marketing Tips For Artists On Tiktok

While an incredibly popular platform, TikTok can be a complex animal when it comes to trying to market your music. In this piece, we look at six key tips to. Continue reading

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The Over/Under On How The US Could Shut Down Tiktok

With the Trump administration threatening to shut down TikTok in the US, speculation is raging as to what such a move would look like and what laws support or prevent. Continue reading

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