Beginner’s Guide to Spotify for Artists

The team at Horus Music shows how to claim an artist profile, pitch new music, and view listener insights on Spotify. From how to customize your page, to promoting releases, this “Beginners Guide to Spotify for Artists” will show how to make the most of Spotify’s free toolkit.

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Spotify dms

Spotify adds DMS, Michael Brandvold & Jay Gilbert Aren’t Happy

“Awesome, another DM platform for us to get spammed.” That was the reaction of Michael Brandvold and Jay Gilbert on the news Spotify has launched DMS for all users.

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What updated Spotify Terms mean for Artists, Labels: Chris Castle

Updated Spotify Terms of Use introduce a clear ban on third parties using its platform or content to train AI models, while explicitly allowing Spotify to use user data for its own features. When it comes to governance, licensing, and privacy, these new changes have significant implications for artists, developers, and rightsholders.

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Living Wage for Musicians Act

U.S. Rep. Tlaib to Reintroduce The Living Wage for Musicians Act

US Representative Rashida Tlaib will reintroduce The Living Wage for Musicians Act in Congress for the second time on September 29th, 2025.

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Indie Nostalgia Fuels an EDM Remix Renaissance

A familiar echo is making its way back onto the dance floor, this time heading straight from the indie playlist of the late 1990s and 2000s. Am EDM remix renaissance fueled by artists like Mau P, Morgan Seetree and CYRIL are breathing new life into nostalgic indie anthems.

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Gen-Z dislikes streaming, discovers music on YouTube and TikTok

Gen-Z dislikes streaming, and the music industry isn’t ready for the shift. Their love for TikTok, YouTube, old hits, and physical media is changing everything… again.

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How fictional K-Pop Demon Hunters became real chart idols

Netflix shared that K-Pop Demon Hunters was its most watch movie ever. This latest ‘cast-as-artist’ project proves the power of devoted fandoms – turning fictional idols into charting acts and leveraging engagement across different mediums.

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Post-release strategies to maintain momentum for music

You dropped the track, but the real work starts after release day. Learn the key post-release strategies that keep your momentum strong, grow your audience, and turn one song into long-term success.

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Spotify adds DMs, says In-App Messages will ‘Drive Hype’

Spotify adds DMs for Free and Premium users aged 16 years and older in select markets this week on mobile devices. The streamers says in-app Messages will drive hype. Spotify. Continue reading

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Ghost Musicians and the Era of Perfect Fit Content on Streaming

AI-generated bands and ‘ghost musicians’ ir “ghost artists” are everywhere on Spotify playlists. Backed by a strategy known as Perfect Fit Content, these fictional acts are created to blend seamlessly. Continue reading

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How To Find Playlist Curators Who Actually Get Your Music

Landing on the right playlist can make or break a release, but it’s not about chasing numbers. Learn how to find playlist curators who truly get your sound and then maintain long-term relationships with them.

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