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Learn how to stay connected to the music industry by joining our growing free community and following Hypebot on LinkedIn, X / Twitter, Facebook, via email and more.

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What is a music superfan and Why do they matter so much?

Spotify, Apple Music and Amazon along with UMG, WMG and Sony are all aggressively exploring how to serve and monetize superfans. But what is a music superfan and why do they matter so much?

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NIVA at SXSW

NIVA at SXSW: Live Independent Panel, Showcases & Day Party

The National Independent Venue Association (NIVA) will host an important Small Stages, Big Impact: Saving Indie Stages for Artists panel and two official parties at this year’s SXSW to amplify the essential role of the live. Continue reading

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marketing music on Instagram Reels

Instagram shares How Reels Algorithm Works as new App Rumors rise

Instagram shared more about how Reels algorithm works in a blog post and video including some good news for emerging creators. The reveal comes alongside word that Meta is considering a separate short video app.

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Independent, College and Non-Commercial Radio Charts launch

Independent, College and Non-Commercial Radio Charts launch

Independent artists and labels often get their start at independent college, community and non-commercial radio. New independent radio charts launched by A2IM and Muzooka should bring much needed attention to these important outlets.

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Live Nation

Live Nation: Strong ’24, Spotify presales, DoJ & Growth ahead

Live Nation released its full-year and fourth-quarter 2024 results, showcasing impressive growth with more ahead. As CEO Michael Rapino put it, “2024 was live music’s biggest year yet,” and 2025 is poised to surpass it.

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AI Musicians

Non-Music AI for Musicians and Industry Professionals

So much has been written about using AI to make music that it’s easy to forget that non-music AI has other uses that can make the lives of musicians and industry professionals more productive.

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live music industry news

LIVE MUSIC INDUSTRY NEWS: Festival Promoter of the Year • Kennedy Center in crisis • May returns to Capital • More

In the latest live music industry news, John Giddings, the founder of Solo Agency who resurrected the Isle of Wight Festival was named Festival Promoter of the Year at the FestForums awards in Santa Barbara this week.

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TikTok ban

‘Banned’ TikTok still outperforms YouTube, Facebook in U.S.

TikTok outperforms YouTube and Facebook in the US in January, according to a new report from Guggenheim Partners and Apptopia. Unofficial app stores are seeing up to 2000 TikTok downloads per hour.

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State of Live survey NIVA

Venues, Promoters, Fests: 5 days left for State Of Live survey!

There are just a few days left for independent venues, promoters and festivals to participate in the important The National Independent Venue Association (NIVA) State of Live survey.

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