The game is ever changing for independent artists entering the new music business. It's important that you understand your role as well as the roles of others in order to break into this world successfully and professionally. Matthew Meyers gives us a look from the inside the step by step process of indie artist development on MusicThinkTank.com
"Because of the high costs of artist development, the publisher needs to strongly believe that the end product is going to be a commercial success, capable of recouping the development funds and turning a profit. This means that publishers are extremely cautious about working with new talent. They tend to dedicate the most resources to a project they believe in the most, and do little or nothing to support a project with expected middling results."
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