Musician/label owner/d.i.y. guru Martin Atkins was one of the panelists at yesterday’s New Music Seminar. I spent a little time with him and it confirmed what I’ve written here before. Martin gets it. He lives in the real world where making an extra $3 on each t-shirt matters; and he shares what he knows with anyone who will listen
In this new video, a disciple of Martin’s (yes, he has disciples) shares a crash course in making and selling band merchandise that he garnered from Atkins indie touring bible Tour:Smart: And Break The Band
