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Marketing Music Through Non-Linear Communication: The Ecosystem Of Fans, Artist & Label

On Music Think Tank, Bas Grasmayer has posted a follow-up to his article that was posted in March where he introduced his thesis’ main theory of the ecosystem of fans.. Continue reading [https://www.hypebot.com/hypebot/2011/07/marketing-music-through-non-linear-communication-the-ecosystem-of-fans-ar

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On  Music Think Tank, Bas Grasmayer has posted a follow-up to his article  that was posted in March where he introduced his thesis’ main theory of  the ecosystem of fans. Many people think that the main problem in the  music industry is piracy, but Bas believes that non-linear communication  is the culprit.

“Be remarkable, be easy to discover, turn your fanbase into a party, connect, listen.” (Read On)