A common problem that Chris Hacker of Cyber PR encounters is a band contacting the company to promote their new album that is coming out the following week. Before promoting a new album, bands need to have a marketing plan in place. In part 1 of a 3 part series, Chris outlines areas that need to be addressed before announcing a new album release.
“Make sure your online presence is complete, effective and contains all the necessary promotional tools.”
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