I don't know Martin Atkins personally, but people that I trust tell me that this guy is the real deal. I do know that he was the drummer in Ministry and Nine Inch Nails, has run the successful indie label Invisible for years and more recently also dedicated some of his boundless energy to teach artists and indie entrepreneurs how to navigate and maybe even thrive in the new music industry or music 2.0 or whatever you want to call this messy yet grand experiment we're all participating in.
He's calling the Chicago based school Revolution Number Three and what intrigues me the most about what Martin is doing is that it's totally hands on – build a recording studio, edit a budget video, put together a compilation album for a local club, etc.
