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Monday’s Music 2.0 Briefing: Tour Sponsors Hit $1B, Grand Theft Adds MP3’s, SoundExchange Audits Last.fm & More

HYPEBOT FEATURES: Last week’s Music 2.0 Week In Review U2 has made a 12 year deal with Live Nation that stops short of a full 360. Interscope made a multi-million. Continue reading [https://www.hypebot.com/hypebot/2008/03/mondays-music-5.html]

HYPEBOT FEATURES:

Festival


> Brand sponsorships of music tours and festivals is expected to top $1 billion in 2008. (BrandWeek)

> Users will be able to buy music while playing the new Grand Theft Auto 4 via a new Amazon deal. Songs will be transferable to iPods, etc. (ars)

> SoundExchange will audit Last.fm.  The royalty collector has often been critical of the custom radio site in the past. (pdf of public notice, analysis via DMW)

> Buzznet is using some of its new funding to buy music social network application provider Qloud. (Mashable) Other acquisitions appear to be in the offing. The Daily Swarm has a letter from Buzznet to a music blogger offering to talk about a deal.

> A look at the South Korean music market and the branding efforts of local music powerhouse JYP. (Business Spectator)