Music Business

Music Supported Advertising: The Weeknd’s H&M Spring Icon Collection

The Weeknd has partnered with H&M to design a clothing line based his personal style. The 25 piece “Spring Icons” collection was teased this week with a new commercial: "I. Continue reading [https://www.hypebot.com/hypebot/2017/03/music-supported-advertising-weeknds-hm-spring-icon-collection.html]

, and Bruce Houghton

Mar 3, 2017

The Weeknd has partnered with H&M to design a clothing line based his personal style. The 25 piece “Spring Icons” collection was teased this week with a new commercial: "I don’t believe in icons. Or at least, I don’t look for them. I know that they’re out there, but they don’t define me." Watch: