VEVO has
named Jonathan Carson to the newly-created position of Chief Revenue Officer based in New York City. Carson
joins VEVO after six years with The Nielsen Company, where he served most recently as CEO OF Digital. Carson was previously
co-founder and CEO of BuzzMetrics, which he sold to Nielsen in 2007.
Carson
will oversee VEVO’s global sales force and network of sales partners
including all advertising sales and integrated sponsorships.
“VEVO is leading one of the biggest trends in
the media industry today: the convergence of mobile, TV and digital into a
single video marketplace,” said Carson.
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