According to a Radio & Records report from this week’s Music 2.0 conference, "The industry consultants and analysts on yesterday’s "Roadmap for the Future: Analyst Views of Market Trends and Predictions" … were generally optimistic about the future of digital music and the record labels…"
"…things are changing in fundamental ways. "People are starting to use MP3 players and portable
audio devices differently than portable devices have been used in the past" — not just for portability but as "central repositories" for their music collections," one panalist said.
"Creative Strategies analyst Ben Bajarin cited his company’s research with high school and junior college students, which has found that they often respond to legal digital music services with something along the lines of, "Yeah, it’s cool. But I’m not really paying for it yet."
"…Bajarin recommended that the music industry "evolve to develop relevant content" and "push the envelope" artistically to increase their appeal to these young consumers…"
Read the full R&R story here along with other Radio & Records reports from Music 2.0 including "Flexibility, Invisibility Focus Of Music 2.0 DRM Panel" and "‘Can Digital Save The Music Industry?".
