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Spotify Adds ‘Word’ Genre For Audiobooks, Meditations, Poetry, Language Learning and More

Spotify is aggressively re-positioning itself as a destination for all things audio. Following its recent purchase of podcasters Gimlet and Anchor Media for $340 million, the streamer has added a. Continue reading [https://www.hypebot.com/hypebot/2019/02/spotify-adds-word-genre-for-audiobooks-medita

,   and  Bruce Houghton
image from storage.googleapis.comSpotify is aggressively re-positioning itself as a destination for all things audio. Following its recent purchase of podcasters Gimlet and Anchor Media for $340 million, the streamer has added a "Word" category to make it easier for users to find the growing collections of poetry, guided meditations, audiobooks, language lessons and short stories on the platform.In a blog post Spotify wrote: "Scroll through the genres under Browse on Spotify, and sure enough, you’ll find Word, a category home to recordings of everything from poetry to guided meditation, audio books, and short stories. If you’re searching for a track full of rhythm and tone – minus the music -Word is the place to find it."Who Is Listening To Spoken Word On Spotify?"It’s primarily people aged 55 and up who speak English," according to the streamer, "with users from Canada, New Zealand, Australia, the Philippines, and Ireland taking the top five slots."

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