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The Viral Power of Fan Communication: A Fleet Foxes Case Study

On Music Think Tank, we've discussed communicating and connecting with fans in many posts. It’s great to see when a musician has done a good job with direct-to-fan communication. On. Continue reading [https://www.hypebot.com/hypebot/2012/04/the-viral-power-of-fan-communication-a-case-study-on-fleet-

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On  Music Think Tank, we've discussed communicating and connecting with  fans in many posts. It’s great to see when a musician has done a good  job with direct-to-fan communication. On the latest MTT post, Alex  Hoffman shows the power of conscientious direct-to-fan communication by  looking at the Fleet Foxes and how the band treats its fans.


Pecknold’s (Fleet Foxes) appreciative post makes it to Reddit:

“The same front-page that has spawned rallies and movements, raised hundreds of thousands of dollars, and sent memes to the peaks of viral success, was now shining the spotlight on a concept that too many artists fail to grasp: the importance of treating and talking to your fans like they’re good friends.” (Read On)

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