Gangnam Style: Analysis Of A Viral Video - hypebot

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Steve

Great article and interesting analysis!

Andrew

Thanks for the stats. A big question for me is how much the parody videos helped drive virility of the original. Did they help make it more popular at all, if so, how important were they? Psy was reportedly ok with people making spoofs and remixes and there are 3,518 of them listed on this site alone.

My guess is that the parodies helped spread the song into new communities, and give it a longer viral life span.

As an example, check our own Gangnam Greenpeace Style. I know a bunch of the people in it, so I showed it around a lot (including at parties). I was surprised by how many people hadn't seen the original. They new about it, but weren't interested until they saw a parody (that effectively connected the song to one of their interests). Then, of course, they wanted to see the original for comparison.

That's all anecdotal though. Don't know what stats would back it up.

Samantha Jacob

How about FAKE twitter followers Nic?

Adding that they used youtube bot to increase their views.

PROOF: READ BELOW

....YouTube and Facebook actually have 5, and close to 7 times the amount of active users that Twitter does respectively....

YouTube: 2,072,665 PSY subscribers / 800,000,000 active users =
0.26%

Facebook: 4,125,318 PSY Likes/1,000,000,000 active users=
0.41%

Twitter: 1,649,836 PSY followers / 150,000,000 activeusers =
1.10%

According to your article his Twitter followers should have been 0.05 % but it is 1.10%

That's IMPOSSIBLE which means those twitter followers are FAKE!!!

ALL WE WANT IS GOOD MUSIC, WE DON'T NEED ACCUSES, WE DON'T WANT TO SEE NO NUMBERS... JUST GOOD MUSIC THAT IS ALL!

THANK YOU!

Jessica19

You think that people are stupid but we are NOT!
They used a BOT to increase Youtube Views for his artists.

They can only fool themselves, Psy is the most FAKE and UNTALENTED person ever!

Panalope Fiance

What Really Happened to Sony and Universal's 2 Billion Missing YouTube Views?
What a stupid Question...

Of course its PSY'S 1 BILLION FAKE VIEWS

NinaJ

Whatever and don't care... I hate the song anywayz

Tim Boland

Disguisting man, disguisting video, Not about the music at all.

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