Conventions & Awards

The Less Mainstream You Are The Bigger Your Grammy Bump

Whois thatEarly sales figures show that, while mainstream superstars benefit from a televised Grammy performance, the greatest sales gains Come from less well known artists. The same goes for the streaming, with both Beyonce and Adele missing from Pandora's Top 10 post-Grammy week over week lifts.


Pandora_2016_logo widePandora Grammy Streaming Data: Artists with Biggest Spikes

  1. William Bell: 12,085%
  2. Gary Clark Jr.: 3,239%
  3. Sturgill Simpson: 741%
  4. Cynthia Erivo: 575%
  5. Anderson .Paak: 504%
  6. Maren Morris: 417%
  7. Chance the Rapper: 244%
  8. Lukas Graham: 164%
  9. Prince: 161%
  10. A Tribe Called Quest: 142%

MORE: Grammy Sales Bump Varies Widely By Artist: Maren Morris vs. Adele and Beyonce

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