Last week, Jon Ostrow and Ariel Hyatt posted Part 1 of the reasons why your Facebook fans aren’t engaged. Part 1 covered the average lifespan of a Facebook post and average percentage of your total fan base that is willing to engage with a brand page. This week, we have Part 2 which covers setting more realistic goals, putting effective strategies into action, and building stronger fan communities. What strategies have you found to be effective in engaging your Facebook fans?
“Further studies from several sources have shown that the sweet-spot of 1 -2 posts per day on Facebook fan page will garner the strongest results. Anything more than that and you will actually start to see increasingly diminishing results.” (Read On)
