Inside Indie Artist Macy Todd’s Spotify Playlist Campaign [Cyber PR]
Getting your music on Spotify playlists is the new Holy Grail of music marketing. But making it happen – particularly for an indie D.I.Y. artist like Macy Todd – isn't easy. Here Ariel Hyatt and her CyberPR team share their methodology and the results.
Interested in finding out more about PR and Spotify Playlist Campaigns? Here is our first case study for 2018:
Georgia based Macy Todd came to Cyber PR following the release of her debut single “I’ve Got A Feelin.” Cyber PR coached her on key outlets which lead to the debut tracks viral success. Macy teamed up with Cyber PR for her follow-up singles, “Give It Up”, “In Like With You” and “Bump That”. This is her case study.
Cyber PR secured over 45 editorial placements, and numerous Spotify playlists throughout her 3 month campaign.