Music Marketing

JIMMY BUFFETT LAUNCHES SIRIUS CHANNEL

Jimmy Buffett and SIRIUS are teaming up to bring you a true taste of radio paradise: Radio Margaritaville — a new 24-hour channel, featuring a wide variety of music, live broadcasts of Buffett’s concerts and other unique programs.

Radio Margaritaville will debut on June 15th at 7:30 pm ET, with a special live broadcast of Jimmy Buffett’s concert performance from the Nissan Pavillion in Bristow, Virginia.

Siriuslive_3The new channel launches with a concert pre-show broadcast at 7:30 pm ET, followed by the concert at 8 pm ET.

"I first listened to SIRIUS’ incredible programming in my car and my boat," said Buffett. "We had designed Radio Margaritaville after the old pirate radio stations that sat offshore and played what they wanted. When I saw how SIRIUS is changing the way radio is being heard, I welcomed the opportunity for Radio Margaritaville to join them."

Buffett launched Radio Margaritaville in 1998 on the Internet. Now, with Radio Margaritaville on SIRIUS, Parrotheads across America can hear it in their cars, on their boats and on the go by subscribing to SIRIUS.


Share on: