Ariana Grande has shattered Spotify's record for the most plays within 24 hours. Grande's single "7 Rings" clocked 14,966,544 streams in its first 24 hours after being released on Friday 18th. That's 4 million more than the former record holder.
The previous 24 hour record holder, holiday classic "All I Want For Christmas Is You" by Mariah Carey, has 10,819,009 Spotify streams on December 24, 2018.
Manager Scooter Braun tweeted the announcement:
Official numbers are now in- @ArianaGrande's #7Rings now has the Spotify all time record for most streamed song within its first 24 hours with 14,966,544 streams!! 4 million more than the former record holder! History is being made! Congrats to the team & @ArianaGrande bravo!— Scooter Braun (@scooterbraun) January 19, 2019